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Building A Business Through Blogs - Part Four

September 1st, 2008

Written by Mr Javo

We are almost done with this series! Until now, I have covered some points which you will able to plan your business, selecting your brand, keywords, logo, strategies and other interesting things. So then, congratulations! You have successfully created your blog, but now you need to write content on it.

 

Once you have posted some good articles on your blog, you need to start promoting your content with people who use social networks like Digg, StumbleUpon, Sphinn, Mixx, Propeller, Reddit etc etc…

 

4. Socialize

 

Besides all those communities I mentioned in the preview line, there are many other communities which you can use to interact with people, but I highly recommend you to check those ones.

 

There are people who use social media networks basically to spam, they submit and send to all their friends every single article they write, but you cannot adapt that strategy or you could get banned. Now, let’s talk about some techniques you could use to promote your products and content without spamming those networks:

  • Adding People: I have seen several people adding me at BlogCatalog, but after adding them back, I check their profile looking for something like the following picture in its recent activities:

     

That’s completely crazy! How can you add so many people so fast? Obviously, this user was adding every single user it was seeing in other profiles. Tip number one, you should never do this, that’s spammy, and that’s not the worst part. If you visit those recently added users, you will see in their shout boxes the same welcome message! If you add someone and you want to give a good impression, at least you should personalize the message. So the important thing of this point is that you should add people who share the same interests than yours.

  • Voting and Commenting: If you vote just to get karma points or to boost your profile’s statistics, you are wasting your time. It’s better to vote with property, vote up an entry only if its content is related to the category where it was published. Also, by leaving legitimate comments you will gain popularity and you will impose your authority on the other users.
  • Submitting Content: If a user submit its own content consecutively, it will be suspicious. That could be considered as spam, so the other users could report you and you could get banned by admins. So, to avoid this kind of issues, I recommend you to submit your very best content, in addition to submit other’s people content too. This way, when you share your own content with other users it will be seen natural.

So then, being a good user of a network is more than submitting content, reporting spammers, giving your feedbacks and inviting people to join is a good way to contribute with any community.

 


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5 Responses to “Building A Business Through Blogs - Part Four”

Comment by Bruno Auger | 1 Sep 2008 at 20:58

Good point there. I usually add people whose blogs I visit and have a mybloglog widget on the blog.
I have added a few random people but only after looking through their profiles first.

I never thought about doing much else with it but I will look ore closely at it now and try and be more active there

 
Comment by Stephan Miller | 2 Sep 2008 at 09:09

I use Entrecard to find new people to add. I drop my card, check out the latest posts and look for any widgets from networks I belong to. It slows down the dropping process but it makes it much more worth the time.

Stephan Millers last blog post..Bloghology, Blogging Delivered to Your Mail Box

 
Comment by SolReka Subscribed to comments via email | 2 Sep 2008 at 13:35

I must admit I have been guilty of adding friends in the manner you describe on BC in the past - whoops :-)

Having said that, there is a fine line between building up a friends network and spamming. I write personal shouts to people I find interesting, and also join discussions on blog catalog, so I don’t consider myself a spammer.

There are some folk on BC who have over 10k friends in their profile - wow. I doubt if they have personally replied to every single blog. So once again it’s a balance between building up a quality network of contacts and not being construed as a spam blogger.

Cheers

SolRekas last blog post..How do you Blog? Share your thoughts.

 
Comment by Mr. Javo | 2 Sep 2008 at 18:13

You have a good point there Rob, it’s all about building a quality network of contacts. At BC, I have almost 300 persons added as friends, and I keep a good relationship with many of them.

Well in fact I don’t use so much BC, I’m more a mybloglog :cool:

 
Comment by SolReka Subscribed to comments via email | 3 Sep 2008 at 20:27

Hi Javier
You prefer mybloglog to blogcatalog. Now that has surprised me.

What are the benefits of mybloglog over BC? I have accounts with both, but I hardly use mybloglog!

Could you share what kind of activities you find effective using mybloglog.

I’m all ears :roll:
SolRekas last blog post..Project Bluebeam - Holographic alien invasion

 

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